Online surveys

Ikona obiektów

Some of the advantages of online research[1]

1. Low cost: It is no longer necessary to hire interviewers, nor use paper to obtain data.

2. Speed: Results are obtained in REAL TIME

3. Precision: Errors in data input eliminated

4. Quality and reliability: Intermediaries are eliminated (and thus any possible bias). Each respondent participates at a time convenient for them, not for the interviewer. Therefore, the quality of the responses vastly improves.

5. Interactive nature: This medium offers the advantage of including multimedia elements inconceivable in offline research.

6. Great scope: Allows you to interview a segment of the population who are difficult to reach through traditional methods.

7. Good monitoring: It’s possible to observe trends in the response, given that the data is automatically processed and displayed graphically.

Important:

Generating primary data can be costly and potentially more risky than the collection and collation of secondary data.

[1] www.encuestafacil.com


Ikona obiektów EXERCISE:

Please conduct a survey using Online surveys.

The best place to start could be “encuestafacil.com”.